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OLAPLEX No.4 Blonde Enhancer Toning Shampoo

1,050,000 L.L

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Unbreakable Blondes

Highly concentrated purple shampoo cleanses, tones, and repairs while keeping hair hydrated from roots to ends. Sulfate-free formula creates a rich lather to neutralize brassiness and boost brightness after one use for all blonde, lightened, and grey hair.

Scientifically Proven:
3x Brighter*
*Compared to top purple shampoos